What we do (and how we do it)

Saffrn builds custom websites for small businesses that are fast, mobile-first, and designed to convert visitors into customers. Every website includes SSL, hosting, and ongoing maintenance. Sites go live within 2 weeks. Unlike template-based builders, Saffrn designs each site around the specific business — its services, service area, and target customers. Website design is included in all plans starting at $497/month.

• Designed around your business, not a template everyone else uses
• Mobile-first — because 70% of your customers are on their phone
• Loads in under 2 seconds (slow sites lose customers)
• Contact forms, click-to-call buttons, Google Maps integration
• SSL certificate and hosting included
• We handle updates and maintenance — you never have to touch it

Saffrn's SEO service helps small businesses rank higher on Google for local searches. This includes claiming and optimizing your Google Business Profile, local keyword research, technical SEO (page speed, mobile optimization, meta tags), and monthly ranking reports. For a plumber in Denver, for example, Saffrn would optimize the site and Google profile to rank for searches like 'emergency plumber Denver' or 'water heater repair near me.' SEO is included in all plans starting at $497/month.

• Google Business Profile claimed, optimized, and kept up to date
• Local SEO targeting your service area
• Keyword research based on what your customers actually search for
• Monthly ranking reports — where you show up for which searches
• Technical SEO: page speed, mobile-friendliness, proper meta tags
• Competitor analysis so you know who you're up against

Saffrn manages social media for small businesses on Facebook, Instagram, Google, TikTok, and LinkedIn. The Growth plan covers 2 platforms; the Dominate plan covers 4. Saffrn creates a monthly content calendar, writes captions, schedules posts, and monitors comments and engagement. Clients share photos and clips; Saffrn handles production and posting. This service is included in the Growth plan ($997/month) and Dominate plan ($1,997/month).

• Content calendar planned monthly — you approve before we post
• 2 platforms on Growth, 4 on Dominate (Facebook, Instagram, Google, TikTok, LinkedIn)
• 3-5 posts per week depending on your plan
• You share photos and clips — we turn them into scroll-stopping posts
• Comment monitoring and community engagement
• Monthly performance report: what's working, what we're changing

Saffrn manages Google Ads campaigns for small businesses looking to generate leads quickly. This includes campaign setup, keyword targeting, ad copywriting, landing page optimization, bid management, and transparent reporting. Ad spend is separate from the Saffrn management fee and is paid directly to Google by the client. Google Ads management is included in the Growth plan ($997/month) and Dominate plan ($1,997/month).

• Campaign setup and optimization (ad spend is separate — you control the budget)
• Keyword targeting focused on high-intent local searches
• Ad copy written to get clicks from people ready to buy
• Landing pages that convert visitors into leads
• Weekly bid adjustments and negative keyword management
• Transparent reporting — you see every dollar and where it went

Saffrn's review management service helps small businesses build and maintain a 5-star online reputation on Google, Yelp, and Facebook. This includes automated review request systems after jobs or appointments, monitoring for new reviews, alerts for negative reviews, and response strategy. Consistent review generation is one of the highest-ROI activities for local businesses because reviews directly influence both Google rankings and customer trust. Review management is included in the Growth plan ($997/month) and Dominate plan ($1,997/month).

• Automated review request system after every job or appointment
• Monitoring across Google, Yelp, and Facebook
• Alert when you get a negative review so you can respond fast
• Response templates you can use (or we'll draft responses for you)
• Strategy to get more 5-star reviews consistently

Saffrn's content marketing service creates blog posts, email newsletters, and long-form content for small businesses on the Dominate plan. Content is written by specialists who understand the client's industry and targets long-tail keywords that competitors overlook. Blog content is repurposed across social media and email to maximize reach. Content marketing is included in the Dominate plan at $1,997/month.

• Blog posts targeting long-tail keywords your competitors ignore
• Email newsletters to keep past customers coming back
• Content repurposed across blog, social, and email
• Written by people who understand your industry (not generic fluff)